IT outsourcing and customer issues related to this have changed dramatically during the past few years. Just like the question of “if” has been replaced by “what” and “how”, it no longer focuses entirely on costs, but on how to fulfill publishers’ new business requirements better.

The publishing industry is in a state of rapid change that is continuing to accelerate. The speed at which products, business models and business processes are changing in the transition from classic newspaper publishers to multichannel information and service providers presents an enormous challenge to the publisher’s IT department. The continued use of new technologies is imperative here; cloud computing should be regarded as one of the key technologies here.

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